MEET YOUR COACH
Built on a lifetime of movement
The story behind FEAT Fitness and the man who built it.
Welcome to FEAT Fitness, where we combine fitness, adventure, and fun! We provide kettlebell training that is specifically designed to challenge your body and mind, pushing you to new levels of fitness. Kettlebells are an excellent way to build strength and stamina. In addition, we offer fitness retreats and multi-day trips to Wales and the Lake District which are a great way to explore the great outdoors and get in shape at the same time. Join us and let us help you build fitness and better mental health through multilayered training.
FEAT is more than a fitness and tour company. FEAT is about embracing the adventurous path in life alongside a likeminded tribe.
Russell Wood grew up in Ditchling, spending weekends exploring the South Downs and developing a lifelong appreciation for the outdoors, movement, and personal challenge.
After qualifying as a fitness instructor and earning a BA in Cultural Anthropology, he spent five years working as a freelance photojournalist across the EMEA region. The experience deepened his understanding of people, resilience, and the importance of staying active and engaged throughout life.
Returning to Sussex with his family, Russell combined his passion for fitness with a desire to make a meaningful difference. Through kettlebell coaching, he discovered his true calling: helping adults aged 40 and over, particularly those over 65, build strength, confidence, and independence.
Recognising that many people in this age group are overlooked by mainstream fitness culture, Russell founded FEAT Fitness to provide training tailored specifically to their needs.
Today, every session he coaches is structured, purposeful, and focused on sustainable, long-term progress. There are no quick fixes and no pressure to compete with others—just consistent, meaningful movement that helps people stay strong, capable, and active for life.